Beautiful Main Street in Moab, Utah has something for everyone.
Destination Main Street
After crossing the Colorado River Bridge on your way south into Moab, the scenic highway 191 suddenly turns into Main Street. The speed limit slows significantly to an easy 30 miles per hour as you enter into the Moab city limits. Any faster and you’d probably miss out on the eclectic variety of shops, restaurants, information centers, and pubs who’s charming storefronts sit juxtaposed along this stretch of road. It would be a shame. Moab’s thriving culture is reflected perfectly along this winding stretch of blacktop.
A Taste of the West
Running north to south through the heart of this rustic desert oasis, Main Street used to be the Old Spanish Trail only 150 years ago. It was the only natural passage over the Colorado River at the time and a major trading hub for both Native and European Americans. As historical as any relic of the old west, the modern amenities of Main Street still embody the pioneer spirit. It’s easy to imagine hitching a horse and washing the road-dust off in a trough in front of the general store or local saloon.
The locals are friendly and curious. The small town congeniality of the population makes it easy to ask questions and find answers that few but locals are privy to. Ask for directions and you’re more likely to receive a guided tour than you would be receiving coordinates. The people of Moab are a diverse gathering of old and new world. There are a plethora of artists, musicians, and eccentric characters living in virtual harmony with ranchers, farmers, and miners. Main Street is a clash of cultures that amalgamate to form the perfect mixture of practical and creative.
Most locals will recommend their favorite pick when it comes to finding something on Main. Seldom will you find a local who panders to corporate box store ambiance. The people of Moab make it a point to avoid cluttering their Main Street with Wallmarts, Cosco’s, and Home Depot’s. Even the City Market is an independent grocer with a local butcher and artisan goods. It’s a relief to see a community that invests so much and is so proud of buying local. From the beer that’s brewed to the vegetables in your salad, if you’re dining in Moab, chances are you’re dining local.
Finding an authentic western experience can be tough these days. Big Box stores, modern architecture, city planning, and zoning restrictions have left Main Streets across America bland and sometimes offensive to the eye. The appeal of a quaint and rustic Main Street, with a collection of friendly merchants and small town values can project a sense of nostalgia that touches a visceral part of who we are here in the Wild West. Whether you’re from here or from somewhere else in the world, there is no doubt, Main Street has something for everybody.